Typography and shapes can heavily affect website design, despite the fact that neither takes up much space. We have been following some of the web design Los Angeles trends in using something extra while designing typography and shapes, and we thought we would share that with you. The following is what is trending this month.
Blobs and Bubbles
Many projects are putting up loose shapes without set forms. These are generally round, but other shapes are seen as well. These shapes function as accents, which draw visitor attention into the project and set off specific content, such as the main headline. Even with the same basic concept being used, different sites have totally different looks from each other.
You can use shapes of any color, even though brighter colors are very popular, as are slight gradients. You can design fluid shapes, or something sleeker for a decisive feel. The visual appeal serves to attract visitors, especially when there is no obvious flow to the images or content.
Floating Rectangles
Another design trends that has not been named yet, off-grid floating rectangles are quickly becoming a thing. You will find these anywhere from basic-looking portfolio pages to brand sites. It lets the user perceive layers that integrate with parallax scrolling animation, which is another hot trend at this time.
The floating rectangle style lets every image or frame carry its own identity. It draws similarities from Google’s card-style, which was very popular in its time. The difference with floating rectangles is that it does not stick to structure, and gives a more organic look. For users checking it out, this creates a sense of anticipation as to what comes next in the rectangle containers. Most designs with floating rectangles have the latter falling into the canvas and off, so that there is a certain level of mystery while browsing the page.
The best part about this design inclusion is that it can work with most types of content. You can set floating blocks according to the complexity of the content, and use just a handful of blocks or several.
Image-Filled Typography
This design trend works very well for amateur typographers. Layers that look like an image fill are kept inside hollowed out letters. The image in the lettering can be part of a video playing in the background. Otherwise, it can create a simple motion effect. The font design is good for a homepage as well as a landing page.